Students go virtual

05 January 2017

As part of our Management Information Systems module, we took our students into a virtual world to see the potential role for augmented reality systems in the hospitality industry...

As the lines blur between the virtual world and the physical world we live in, it is clear that augmented reality will become an increasing part of our everyday reality. 

Virtual reality (VR) is likely to have a huge impact on many industries from manufacturing to design and, of course, gaming. 

It is also clear that its impact on the hospitality industry is likely to be felt more and more in the upcoming years. This is why, as part of our Management Information Systems module, we take our BA students through the potential uses and benefits that VR can bring to business.

Led by IMI's resident IT expert Mr. Liviu Rusu, the class introduced students to some of the current hardware and software being used in the field.

The implications for the industry are as broad as using augmented reality glasses to learn how to set a table correctly to employing VR to sell tours by offering a virtual preview.

At IMI, we have long recognized that future hospitality professionals will have to be familiar with the developments in new technology and feel comfortable adopting it to benefit their business.

This is why all our classes consider the relationship between business, service and technology and make sure that our students take a progressive outlook when it comes to the future growth of the industry.

News

Coffee Time!

Student Laila Plattner delivered a fascinating presentation on coffee production for the IMI staff in a special guest lecture...

Read more...

Spring into Switzerland...

For our 2017B BIG Week we had a "Spring into Switzerland" theme, celebrating the vibrancy and new life of this season...

Read more...

Young Talents Winner

IMI alumnus Sari Arab was chosen as one of the 'Young Talents' winners at this year's World Tourism Forum Lucerne...

Read more...

Students volunteer at WTFL reception

IMI students helped welcome guests to the reception ceremony of the World Tourism Forum Lucerne 2017...

Read more...

Charity Drive 17A

Throughout term 17A our students have been raising money to support the Swiss Salvation Army and their work in helping women who suffer abuse...

Read more...
Icon cap
Swiss icon