Bachelor of Arts with Honours Degree

2.5 TO 3 YEARS
Paid Internship CHF 2,179

Paid Internship CHF 2,179

Bachelor of Arts with Honours in International Hospitality Entrepreneurship

Bachelor of Arts with Honours

in International Hospitality Entrepreneurship

22 Weeks

This programme prepares students for the demands of senior management and allows a measure of specialisation in International Hospitality Entrepreneurship. The curriculum focuses on elements of particular interest to those wishing to develop their own business within the world of hospitality and the Dissertation allows self study and for students to further specialise. This is for students who intend to make their management careers in the industry, particularly in reference to start ups and new business ventures.

Requirements

  • IMI Higher Diploma or equivalent
  • Six months work/internship experience
  • English proficiency: 5.5 IELTS or equivalent

Free Academic Consultation

We pride ourselves on offering an individual service to all our potential students. If you wish to be contacted for a free academic consultation by one of our Admissions Officers, then please complete the below form and attach your CV/resume. We will then contact you directly to discuss your options at IMI/ICI...

 

Consultation Form...

Award

  • BA with Honours in International Hospitality Entrepreneurship, awarded by IMI, Switzerland
  • BA with Honours in International Hospitality Entrepreneurship, awarded by Manchester Metropolitan University, UK

Core units: 80 credits
Credits: 10

This unit allows students to reflect on their academic and personal progression and guides them through a professional approach to employment applications, curriculum vitae development and interview skills.

Credits: 10
This unit explores research frameworks and philosophies, methodologies and data analysis techniques to support the various stages of the dissertation writing process.
Credits: 20
This unit exposes students to International Marketing concepts and aims to develop critical understanding of marketing principles and practices in international hospitality and services contexts.
Credits: 40
The dissertation is a sustained, in-depth and independent piece of research into a self-selected topic which reflects the students pathway specialisation. Students are given a supervisor to support the writing of the dissertation and meet regularly with them to receive guidance on the process and feedback on formative submissions.
Pathway units: 40 credits
Credits: 20

This unit will investigate hospitality entrepreneurship, creativity and innovation as critical factors for success within the context of new venture creation.

Credits: 20

The unit aims to introduce students to cross-cultural hospitality business particularities and essential insights on national cultures in the context of hospitality companies expanding abroad.

TESTIMONIALS

"Studying and living in such a diverse community made me a better manager of my international team..."

Amit Shama-Levaillant

from Israel/Switzerland , graduated in 2005

I am very thankful for the time I spent at IMI. It was an inspiration for my entrepreneurship. There is not a single day that I do not quote Professor Gavin Caldwell... Furthermore, studying and living in such a diverse community made me a better manager of my international team. Learning marketing for specific international markets has helped me to form a Kai Sushi meal experience for the local Swiss market.

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News

Hyatt Training Trip

Our MBA students attended an exclusive two-day training trip conducted by Hyatt International in Zurich...

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Hi-tech Hospitality

We took our students to the Swiss Transport Museum's Media World to learn about how technological advances could impact upon the hospitality market...

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Staff and student collaboration

IMI lecturer Mr. Ioannis Evagelou worked together with alumni to deliver a presentation and workshop at a Greek international tourism conference...

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IMI Dean in Bali

IMI CEO and Dean Prof. Theodore Benetatos was invited as a keynote speaker to the Asia Pacific Chrie Conference...

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Free Webinar on Swiss Degree programme

We are very excited to announce the launch of our Swiss Degree in International Hospitality Management programme, taught in English and starting in August 2017.

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