Bachelor of Arts with Honours Degree

2.5 TO 3 YEARS
Paid Internship CHF 2,179

Paid Internship CHF 2,179

Bachelor of Arts with Honours in International Hospitality Entrepreneurship

Bachelor of Arts with Honours

in International Hospitality Entrepreneurship

22 Weeks

This programme prepares students for the demands of senior management and allows a measure of specialisation in International Hospitality Entrepreneurship. The curriculum focuses on elements of particular interest to those wishing to develop their own business within the world of hospitality and the Dissertation allows self study and for students to further specialise. This is for students who intend to make their management careers in the industry, particularly in reference to start ups and new business ventures.

Requirements

  • IMI Higher Diploma or equivalent
  • Six months work/internship experience
  • English proficiency: 5.5 IELTS or equivalent

Free Academic Consultation

We pride ourselves on offering an individual service to all our potential students. If you wish to be contacted for a free academic consultation by one of our Admissions Officers, then please complete the below form and attach your CV/resume. We will then contact you directly to discuss your options at IMI/ICI...

 

Consultation Form...

Award

  • BA with Honours in International Hospitality Entrepreneurship, awarded by IMI, Switzerland
  • BA with Honours in International Hospitality Entrepreneurship, awarded by Manchester Metropolitan University, UK

Core units: 80 credits
Credits: 10
Students are challenged to reflect on their academic and personal progression throughout the course and supported in preparing for their first professional employment opportunities.
Credits: 10
This unit explores research frameworks and philosophies, methodologies and data analysis techniques to support the various stages of the dissertation writing process.
Credits: 20
This unit exposes students to International Marketing concepts and aims to develop critical understanding of marketing principles and practices in international hospitality and services contexts.
Credits: 40
The dissertation is a sustained, in-depth and independent piece of research into a self-selected topic which reflects the students pathway specialisation. Students are given a supervisor to support the writing of the dissertation and meet regularly with them to receive guidance on the process and feedback on formative submissions.
Pathway units: 40 credits
Credits: 20
This unit will investigate hospitality entrepreneurship, creativity and innovation as critical factors for success within the context of new venture creation
Credits: 20
The unit aims to introduce students to cross-cultural hospitality business particularities and essential insights on national cultures in the context of hospitality companies expanding abroad
TESTIMONIALS

"Studying and living in such a diverse community made me a better manager of my international team..."

Amit Shama-Levaillant

from Israel/Switzerland , graduated in 2005

I am very thankful for the time I spent at IMI. It was an inspiration for my entrepreneurship. There is not a single day that I do not quote Professor Gavin Caldwell... Furthermore, studying and living in such a diverse community made me a better manager of my international team. Learning marketing for specific international markets has helped me to form a Kai Sushi meal experience for the local Swiss market.

Read more...
News

Hotel Sonnenberg Visit

Our BA students visited local hotel Sonnenberg as part of a consultation project on the site's various information systems...

Read more...

Students go virtual

As part of our Management Information Systems module, we took our students into a virtual world to see the potential role for augmented reality systems in the hospitality industry...

Read more...

Alumnus featured in leading lifestyle magazine

IMI alumnus Darren Teoh has been named in Prestige Malaysia's '40 under 40' feature as one of the country's rising young stars...

Read more...

MBA students on tour

Our postgraduate students enjoyed a busy week of visits and workshops at leading Swiss hotels and resorts...

Read more...

International Student Ambassadors

We welcomed six students from our international partner schools to spend a week with us here on campus...

Read more...
Icon cap
25 Years