Bachelor of Arts with Honours Degree

2.5 TO 3 YEARS
Paid Internship CHF 2,179

Paid Internship CHF 2,179

Bachelor of Arts with Honours in International Tourism and Event Management

Bachelor of Arts with Honours

in International Tourism and Event Management

22 Weeks

This programme prepares students for the demands of senior management and allows a measure of specialisation in International Hospitality Entrepreneurship. The curriculum focuses on elements of particular interest to those wishing to develop their own business within the world of hospitality and the Dissertation allows self study and for students to further specialise. This is for students who intend to make their management careers in the industry, particularly in reference to start ups and new business ventures.

Requirements

  • IMI Higher Diploma or equivalent
  • Six months work/internship experience
  • English proficiency: 5.5 IELTS or equivalent

Free Academic Consultation

We pride ourselves on offering an individual service to all our potential students. If you wish to be contacted for a free academic consultation by one of our Admissions Officers, then please complete the below form and attach your CV/resume. We will then contact you directly to discuss your options at IMI/ICI...

 

Consultation Form...

Award

  • BA with Honours in International Tourism and Event Management, awarded by IMI, Switzerland
  • BA with Honours in International Tourism and Event Management, awarded by Manchester Metropolitan University, UK

Core units: 80 credits
Credits: 10
Students are challenged to reflect on their academic and personal progression throughout the course and supported in preparing for their first professional employment opportunities.
Credits: 10
This unit explores research frameworks and philosophies, methodologies and data analysis techniques to support the various stages of the dissertation writing process.
Credits: 20
This unit exposes students to International Marketing concepts and aims to develop critical understanding of marketing principles and practices in international hospitality and services contexts.
Credits: 40
The dissertation is a sustained, in-depth and independent piece of research into a self-selected topic which reflects the students pathway specialisation. Students are given a supervisor to support the writing of the dissertation and meet regularly with them to receive guidance on the process and feedback on formative submissions.
Pathway units: 40 credits
Credits: 20
The unit is designed to provide students with a critical framework for analysing tourism planning and development at international level within the context of sustainability.
Credits: 20
This unit focuses on the structure and organisation of the events industry and the operational knowledge required for the management of events through their various stages.
TESTIMONIALS

"I am a part of all people that I have met."

Jove Schrottmann

from Germany , graduated in 2010

A Boracay resident after high school back in 2006, Jove first joined the Mandala Spa & Villas family by trying his hand at all aspects of the business from front office agent to guest relations officer and as restaurant service staff. Inspired by his father’s vision and legacy, he ventured out into the world by earning not one, but two degrees - finishing with a Bachelor‘s Degree in International Tourism and Events Management at IMI.

Armed with invaluable lessons from the international front, he returned with the greatest lesson of all, which is that we all share the same path. As we learn from every encounter, we must give something of ourselves to each other. As Resort Manager since March 2011, he hopes to share the wellness institution’s soulful healing touch, while inspiring others to live a better life.

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News

Hotel Sonnenberg Visit

Our BA students visited local hotel Sonnenberg as part of a consultation project on the site's various information systems...

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Students go virtual

As part of our Management Information Systems module, we took our students into a virtual world to see the potential role for augmented reality systems in the hospitality industry...

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Alumnus featured in leading lifestyle magazine

IMI alumnus Darren Teoh has been named in Prestige Malaysia's '40 under 40' feature as one of the country's rising young stars...

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MBA students on tour

Our postgraduate students enjoyed a busy week of visits and workshops at leading Swiss hotels and resorts...

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International Student Ambassadors

We welcomed six students from our international partner schools to spend a week with us here on campus...

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25 Years