Core Units - 50 Credits
The following units are common to all pathways.
Continuous Professional Development - 10 Credits
Applied Research - 10 Credits
Global Marketing Management - 20 Credits
Digital and Social Media Management - 10 Credits
Our combination of academic excellence and paid internship placements sets you on course for senior management positions in the industry.
*The above requirements are for entry onto the first semester of this degree (the Diploma semester). Direct entry onto later semesters is also possible based on your previous education - contact us for details.
validated by Manchester Metropolitan University, UK
Gain your BA (Hons) award in under three years. A minimum of 12 months of internship placements are required to complete this degree.
in Business, Hotel and Tourism Management
22 weeks
in Switzerland or abroad (Optional)
22 weeks
in your chosen pathway option
22 weeks
in Switzerland or abroad (Optional)
22 weeks
in your chosen pathway option
22 weeks
in Switzerland or abroad (Optional)
22 weeks
The following units are common to all pathways.
Continuous Professional Development - 10 Credits
Applied Research - 10 Credits
Global Marketing Management - 20 Credits
Digital and Social Media Management - 10 Credits
Each of our degree programmes offers a minimum of six months of paid work experience. Our Careers team will help find you exciting and challenging placements either here in Switzerland or in a range of international locations such as the US, the Middle East or Europe. Our personalised service covers everything from CV preparation to visa application support. Discover a new culture, earn a salary, and gain invaluable, CV-enhancing experience.
IMI's dedicated Careers team works directly with the world's biggest hospitality brands as well as leading international companies to secure you CV-enriching, paid work placements in exciting destinations across the globe.